TOEFL Speaking Task 4 Sample: Use points and examples from the lecture, explain two ways companies can use cross promotion.

1.子项得分

• 交付 (Delivery): 3

• 语言使用 (Language Use): 3

• 主题发展 (Topic Development): 3

2.预估分数

• 总分: 23

3.表达 从交付方面来看，发言者的语言表达基本清晰，但在某些地方存在一些不必要的停顿。建议发言者在练习时注意保持语速的稳定性，并尽量减少不必要的停顿，以提高整体的表达效果。

4.话题发展 从话题发展方面来看，发言者对于跨品牌推广的两种方式进行了解释，并给出了相应的例子。但在组织结构上可以进一步优化。建议在描述每种方式时，先简要概括该方式的核心思想，然后再详细解释并给出例子。这样可以让回答更加条理清晰，便于听众理解。

5.语言使用

原文及修改后的回答：In the business class During the lecture (在讲座中，更自然), the professor talks about two ways companies can use cross-promotion. The first way is involving by offering discounts, and in this way, it will make customers willing to buy both companies' products and become loyal customers. For example, one supermarket offers coupons to customers who buy things in the cooking stores, and in turn, the cooking stores also provide coupons for customers who is are (改为复数形式，与前面的customers保持一致) willing to go shopping in the supermarket. And the second one is sharing space, which means two companies share the same location, for example, the hotels and the restaurants. You know that some customers tend to eat in the restaurants and the hotels because of convenience and others choose the hotels because they have something to eat in a certain restaurant.

修订版（140字）：

During the lecture, the professor discusses two ways companies can use cross-promotion. The first way is by offering discounts, which encourages customers to purchase products from both companies and become loyal patrons. For instance, a supermarket provides coupons to customers who shop at cooking stores; reciprocally, these stores offer coupons for those willing to shop at the supermarket. The second method is sharing space, meaning two companies operate from a single location. For example, hotels often house restaurants within their premises. This arrangement benefits both businesses, as customers appreciate the convenience and may choose a hotel specifically for its on-site dining options.

6.思维导图

Cross-promotion
|
|-- Offering Discounts
|   |
|   |-- Encourages customers
|   |-- Loyal patrons
|   |-- Example: Supermarket & Cooking stores
|
|-- Sharing Space
    |
    |-- Operate from a single location
    |-- Convenience for customers
    |-- Example: Hotels & Restaurants

7.关键词

1.子项得分

• 交付 (Delivery): 3

• 语言使用 (Language Use): 3

• 主题发展 (Topic Development): 3

2.预估分数

• 总分: 23

3.表达 从交付方面来看，发言者的语音清晰，语速基本一致，仅有少量停顿。但在某些地方，发言者可以尝试减少不必要的停顿以提高流利度。此外，注意正确发音以避免拼写错误。建议多加练习，提高口语表达能力。

4.话题发展 从话题发展方面来看，发言者的回答内容基本上是连贯和有组织的，并且在回答中提供了足够的支持和例子。但是，在解释两种跨界推广方式时，可以尝试更清晰地阐述它们之间的关系以及如何吸引新客户。同时，在举例时可以更详细地描述具体情况，使回答更具说服力。建议在练习中注意这些方面的改进。

5.语言使用

原文：The professor explains about cross-promotion, The professor discusses cross-promotion, (解释改为讨论，使语言更自然) which is a way to attract new customers and form from related products between two companies. The first way is that offering discounts The first method involves offering discounts, (改进句子结构，使表达更清晰) so that the people are willing to try the other company's products. For example, a supermarket offers coupons of a nearby cooking school, and also the cooking school offers a coupon of supermarkets to encourage people to buy products from supermarkets. And the second way to attract new customers is that they share the spaces where two companies in the same locations can share the spaces. the second method is sharing spaces, where two companies in the same location can benefit from each other's presence. (改进句子结构，使表达更清晰) For example, hotels have a restaurant inside and people tend to eat in the hotel, and they tend to go to a hotel with a restaurant.

修订版（140字）：

The professor discusses cross-promotion as a strategy for attracting new customers by forming partnerships between two companies with related products or services. The first method involves offering discounts, encouraging customers to try each other's products. For instance, a supermarket may offer coupons for a nearby cooking school, while the cooking school provides supermarket coupons to encourage students to purchase ingredients there. The second method is sharing spaces, where two companies in the same location can benefit from each other's presence. A prime example is hotels having an in-house restaurant, which leads guests to dine within the hotel and choose accommodations with dining options available.

6.思维导图

Cross-promotion
├─ Method 1: Offering Discounts
│   ├─ Supermarket & Cooking School Example
│   │   ├─ Coupons for cooking classes
│   │   └─ Coupons for supermarket ingredients
└─ Method 2: Sharing Spaces
    ├─ Hotels & Restaurants Example
    │   ├─ In-house restaurants
    │   └─ Guests dine within the hotel and choose accommodations with dining options available

7.关键词