TOEFL TPO -1 Speaking Task 4 Sample: Summarize the lecture about nostalgia marketing. Be sure to includethe professor's points and examples.

1.子项得分

• 交付 (Delivery): 2

• 语言使用 (Language Use): 2

• 话题发展 (Topic Development): 2

2.预估分数

• 总分: 18

3.表达 从交付方面来看，发言者的语速较快，且存在一些不恰当的停顿。建议发言者在练习时注意语速和停顿的控制，以便更清晰、流畅地表达观点。此外，发言者在发音方面也有一些不准确之处，需要加强对单词发音的练习。

4.话题发展 从话题发展方面来看，发言者的回答没有很好地概括讲座中提到的关于怀旧营销的观点和例子。建议发言者在练习时注意理解讲座内容，并尝试用更清晰、有条理的方式组织回答，以便更好地传达讲座中的重点信息。同时，可以适当增加讲座中提到的例子来支持自己的观点。

5.语言使用

原文：According to the lecture, the professor explained the nostalgia marketing strategy. The first way is to show the products of your company's hold. For instance, before one company sells cans, the younger people can remember how their products look like, and they can sell better. The second way is to let people think and memorize what you want to memorize. For instance, in video games, they can use a camera.

修改后：In the lecture, the professor discussed nostalgia marketing strategy. The first point is that it may not appeal to a wide range of consumers, especially younger ones who have no personal memories of earlier times or products. For example, a beverage company using a 1970s can design might not attract younger consumers who don't remember the original appearance. The second point is that nostalgia marketing might conflict with a company's image if it wants to be seen as modern and innovative. An example given was a video game company whose old advertising images in a new campaign backfired and were mocked on social media. (修改了表达方式，使句子更通顺，同时更准确地反映了讲座内容。)

根据修改建议，回答的修订版本（140词）：

In the lecture, the professor discussed two main points about nostalgia marketing strategy and its potential drawbacks. The first point is that nostalgia marketing may not appeal to a wide range of consumers, especially younger ones who have no personal memories of earlier times or products. For example, if a beverage company releases soft drinks in cans with a design similar to cans from the 1970s, it might appeal to people who drank the soda back then but not to younger consumers who don't remember the original appearance. The second point is that nostalgia marketing might conflict with a company's image if it wants to be seen as modern and innovative. An example given was a video game company that used old advertising images in a new campaign for a brand new product, but this strategy backfired, and lots of people made fun of the ads on social media.

6.思维导图

- Nostalgia Marketing
  - Limited Appeal
    - Younger Consumers
    - No Personal Memories
    - Example: 1970s Can Design
  - Conflict with Company Image
    - Modern and Innovative
    - Example: Video Game Company Ads

7.关键词