TOEFL TPO -1 Academic Discussion Writing Sample: Today we’re going to talk about how most advertisements make products seem much better than they really are. Do you think this is an ethical practice? Why or why not?
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Professor
Today we’re going to talk about how most advertisements make products seem much better than they really are. Do you think this is an ethical practice? Why or why not?
Student A
I believe that most advertisements are misleading and unethical. They exaggerate the qualities of a product to attract customers, which creates false expectations and often results in disappointment. This can lead to a lack of trust between consumers and businesses. It's important for companies to be transparent and honest in their marketing campaigns, and to provide accurate information about their products.
Student B
While I understand John's point, I think that advertisements are a necessary part of the marketplace. Companies need to promote their products to compete in the market, and they use advertising to do so. However, I do think that there should be regulations in place to prevent companies from making false or exaggerated claims. It's important for consumers to be able to make informed decisions about the products they buy, and for businesses to respect the integrity of the buying process.
User Samples & Evaluation Results
User Sample
While both John and Samantha have provided some compelling arguments, I am inclined to align with John's stance. Firstly, just to piggyback on what John mentioned, embellishing the products can entice consumers into buying the products that may diverge from their original expectations. This can lead to consumers' complaints that may be published in the social media. As a result, the business's reputation will be damaged. Additionally, the advertisements that make products seem better may lead to the estrangement between consumers and companies. To be more specific, people may develop hostility towards the companies, as a consequence of being deceived into buying the products falling below their expectations. Under these circumstances, it will be difficult to maintain the harmony within a society, thereby imperiling the local economy.
Evaluation Result
1. Sub Scores
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Relevance and Contribution to Discussion: 4.5
-
Clarity and Elaboration of Viewpoint: 4.0
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Language Use and Grammar: 4.0
2. Estimated Scores
Estimated Score: 28
3. Task completeness
The essay effectively addresses the task requirements by discussing the ethical implications of advertisements making products seem better than they are. The writer presents a clear viewpoint and supports it with relevant examples. However, the essay could benefit from further elaboration on the consequences of misleading advertisements for both consumers and businesses. Additionally, incorporating counterarguments or alternative perspectives would strengthen the overall argument.
Example 1: To further elaborate on the consequences of misleading advertisements, you could discuss how this practice can lead to legal issues for companies, such as lawsuits or fines from regulatory bodies.
Example 2: To provide a more balanced discussion, you could mention some potential benefits of advertising, such as increased consumer awareness about new products or services.
4. Essay structure and organization
The essay has a clear structure with an introduction, body, and conclusion. Each paragraph focuses on a specific point with supporting details. However, the organization could be improved by using clearer transitions between ideas and paragraphs to enhance coherence.
Example 1: Instead of starting your second sentence with "Firstly," consider using a transition like "To begin with" or "First and foremost" to create a smoother connection between your introduction and first supporting point.
Example 2: In your conclusion, use phrases like "In conclusion" or "To sum up" to signal that you are wrapping up your argument before restating your main points in a concise manner.
5. Grammar
While both John and Samantha have provided some compelling arguments, I am inclined to align with John's stance. Firstly, just to piggyback on what John mentioned, embellishing the products can entice consumers into buying the products that may diverge from their original expectations. This can lead to consumers' complaints that may be published in the social media. As a result, the business's reputation will be damaged. Additionally, the advertisements that make products seem better may lead to the estrangement between consumers and companies. To be more specific, people may develop hostility towards the companies, as a consequence of being deceived into buying the products falling below their expectations. Under these circumstances, it will be difficult to maintain the harmony within a society, thereby imperiling the local economy.
Display title: 6 Revised Essay
Although both John and Samantha present valid perspectives, I find myself more aligned with John's viewpoint. To build upon his argument, the embellishment of products in advertisements can lure consumers into purchasing items that ultimately fail to meet their expectations. This discrepancy may lead to customer dissatisfaction and negative feedback on social media platforms, consequently tarnishing the company's reputation. Furthermore, such deceptive advertising practices can foster a sense of mistrust and animosity between consumers and businesses. Specifically, individuals may harbor resentment towards companies for enticing them into buying subpar products. In the long run, this discord can disrupt societal harmony and potentially jeopardize the local economy. (111 words)
Display title: 7 Essay Grading
While both John and Samantha have provided some compelling arguments, arguments (valid perspectives), I am inclined to align with John's stance. stance (more aligned with John's viewpoint). Firstly, just to piggyback on what John mentioned, mentioned (To build upon his argument), embellishing the products can entice consumers into buying the products that may diverge from their original expectations. This can lead to consumers' complaints that may be published in the social media. media (This discrepancy may lead to customer dissatisfaction and negative feedback on social media platforms). As a result, the business's reputation will be damaged. damaged (consequently tarnishing the company's reputation). Additionally, the advertisements that make products seem better may lead to the estrangement between consumers and companies. companies (such deceptive advertising practices can foster a sense of mistrust and animosity between consumers and businesses). To be more specific, people may develop hostility towards the companies, as a consequence of being deceived into buying the products falling below their expectations. expectations (Specifically, individuals may harbor resentment towards companies for enticing them into buying subpar products). Under these circumstances, it will be difficult to maintain the harmony within a society, thereby imperiling the local economy.economy (In the long run, this discord can disrupt societal harmony and potentially jeopardize the local economy).
8 Mind Map
- Introduction
- John's viewpoint
- Samantha's viewpoint
- Personal alignment with John
- Argument 1: Embellishment in advertisements
- Luring consumers
- Failing to meet expectations
- Customer dissatisfaction
- Argument 2: Negative feedback on social media
- Tarnishing company reputation
- Argument 3: Deceptive advertising practices
- Mistrust between consumers and businesses
- Resentment towards companies for subpar products
- Conclusion:
- Discord disrupting societal harmony
- Potential jeopardy to the local economy
9 Key Words
| Word | Phonetic Symbol | Part of Speech | English Definition | English Translation | Sample Sentence |
|---|---|---|---|---|---|
| embellishment | /ɪmˈbɛl.ɪʃ.mənt/ | noun | The act of adding decorative details or features | N/A | The embellishment of the dress made it more appealing to customers. |
| discrepancy | /dɪˈskrɛp.ən.si/ | noun | A difference between two things that should be the same | N/A | There was a discrepancy between the advertised product and what the customer received. |
| animosity | /ˌæn.əˈmɒs.ə.ti/ | noun | A strong feeling of dislike or hatred | N/A | The animosity between the two rivals was evident in their heated exchange. |
| resentment | /rɪˈzent.mənt/ | noun | A feeling of anger or displeasure about someone or something unfair | N/A | She felt resentment towards the company for selling her a faulty product. |
| tarnish | /ˈtɑːr.nɪʃ/ | verb | To make something become less valuable or respected | N/A | The scandal tarnished the politician's reputation. |
| deceptive | /dɪˈsep.tɪv/ | adjective | Intended to make someone believe something that is not true | N/A | The deceptive advertising made the product seem better than it actually was. |
| mistrust | /mɪsˈtrʌst/ | noun | A lack of trust or confidence in someone or something | N/A | The customers' mistrust in the company grew after the false advertising was exposed. |
| discord | /ˈdɪs.kɔːrd/ | noun | Lack of agreement or harmony between people or things | N/A | The discord between the two groups led to a tense atmosphere at the meeting. |
| jeopardize | /ˈdʒep.ər.daɪz/ | verb | To put something or someone in a situation in which there is a risk of loss, harm, or failure | N/A _ | Their actions could jeopardize the future of the project._ |
How Academic Discussion Is Scored
The TOEFL Academic Discussion task is evaluated based on the official ETS scoring rubric. AI evaluation analyzes each response across multiple dimensions.
Relevance & Contribution
Does the response address the question and contribute meaningfully to the discussion?
Language Use
Grammar accuracy, vocabulary range, and sentence structure quality.
Development & Support
Are ideas well-developed with specific examples and clear reasoning?
Common Patterns Across Responses
Based on analysis of user submissions for this task, here are common patterns observed in student responses.
Many students provide clear opinions but lack specific supporting examples.
Strong responses directly reference the reading passage and other speakers' viewpoints.
Higher-scoring responses use varied sentence structures and academic vocabulary.
Time management is a key factor — responses that feel rushed tend to score lower on development.
Learning Tips
Read the prompt carefully and identify all parts of the question before writing.
Reference the reading passage and the other students' opinions in your response.
Use specific examples to support your main point — avoid generic statements.
Aim for 120-150 words. Longer responses are not always better; clarity and focus matter more.
Practice timed responses (10 minutes) to build fluency under exam conditions.
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